- Growth Ghost
- Posts
- No time to build your personal brand? Read this:
No time to build your personal brand? Read this:
1 question.
And how you answer this 1 question is difference between:
1) Building a personal brand that attracts clients.
Or…
2) Building a personal brand where your only comments come from bots with names like “xXHotDeals4UxX” offering you once-in-a-lifetime opportunities to invest in beachfront property in Idaho.
Now, this 1 question is something I get asked all the time…
“How do I find the time to create content and build my personal brand?”
And I understand why someone would ask this question:
Maybe you’re a business owner with a bunch of clients…
Maybe you’re a freelancer doing endless outreach…
Or maybe you’re a beginner working a 9 to 5 job…
But if I’m being honest?
This question by itself is why most people never see results.
Lemme explain…
The Harsh Truth About Building Your Personal Brand
One thing I’ve learned over time is that the quality of results we’re seeing in our life…
Are directly linked to the quality of questions we’re asking.
And to be blunt:
“How do I find time to build my personal brand” is a pretty low-level question.
Want the cold hard truth?
You make the time for what’s important to you.
Look, I get it…
When I started creating content 4 years ago, I was working graveyard shifts til’ 3am as a Domino’s pizza driver.
All while taking full-time college courses.
But I still made the time to:
Network with other creators
Post 5 times a day on social media
Educate myself with books and courses
Were there sleepless nights?
Yeah.
Did I miss out on fun times with friends?
Yes.
Was I stressed at times?
Damn rights.
But the pain of working a soul-sucking job and being broke was more than the pain of making time to build my personal brand.
I traded short-term discomfort for long-term leverage.
Leverage that’s turned into:
A 7-figure business
A network of amazing friends
Traveling around the world doing work I love
And after helping 150+ people grow their personal brand, I can confidently say:
If you want it badly enough, you will make time.
Hell, one of my clients, Clifton, started out working a full-time sales job with 2 kids.
He built his personal brand to $20,000 a month within a few months.
After quitting his job?
He scaled to around $80,000 a month.

And then there’s Taylin…
Taylin was a full-time college professor when I started working with him.
He put in the hours required and within 5 months was able to quit his job and eventually scale his personal brand to $25,000-$70,000 months.

Now, don’t get me wrong, Clifton and Taylin are amazing guys…
But they didn’t build huge personal brands because they’re giga-brain geniuses with an IQ of 169…
It’s because their personal brands were a priority.
They made it work with their busy schedules.
And in order for something to be a priority, other things have to take a back seat…
Time with friends…
Dopamine scrolling on TikTok…
Binge watching YouTube videos (except if it’s my YouTube lol)…
All of that had to be dialed back.
When Clifton and Taylin focused their time and energy on building their personal brands?
It made seeing results incredibly simple.
But you don’t care about them…
You wanna know how you can do it too.
You Have More Time Than You Think
Think about it…
There are 168 hours in a week.
And between:
A 45-hour work week
8 hours of sleep per night
3 hours per night of leisure time
2 hours a day for eating + commuting
That leaves you with 32 hours a week to build your personal brand.
Now, you and I aren’t perfect…
So let’s even knock off 8 hours and say you have 24 hours a week of free time.
That’s 24 hours a week you can invest in building your personal brand.
But how are you spending that time?
Are you doom scrolling on your phone?
Going out and drinking every weekend?
Maybe you're trying to set a world record for the longest Netflix binge-watching session?
I mean, we all love a good "are you still watching?" challenge…
But let's be honest, Netflix won’t pay your bills (unless you're secretly a actor in one of their shows, in which case, can I have your autograph?).
Or…
Are you creating content?
Studying the people who are in the position you want to be in?
Maybe making time to go through my email course ;)
One path keeps you stuck…
The other path builds a personal brand that opens up opportunities most people can only dream about.
So right here, right now…
I want you to make the decision which path you want to go down.
If you’re not serious about building your personal brand, that’s totally fine.
You can unsubscribe (I promise you won’t hurt my feelings).
But if you are serious about this?
You need to understand that being busy is not a valid excuse for not making time to build your personal brand.
Plenty of my community members and clients figured it out…
You can too.
You just need to make this a priority and stop wasting your time.
So, before you get all the juicy secrets from the next emails in the course…
I just had to take a minute to level with you and ensure you’re in the right headspace.
Because if you don’t make this a priority?
All the crazy stuff I’m going to show you in the next emails will be useless.
Now, if you’re still reading…
Chances are, you’re my kind of person.
Someone up for the challenge and willing to set time aside to go through this course.
So, in the next 6 emails I’m going to turn you into a personal brand that people:
Know
Like
Trust
And ultimately, buy from.
Your Canadian friend,
Dakota “It’s Time To Make Time” Robertson
P.S.
If you’re ready to prioritize your personal brand, I created a plug n’ play system for:
Generating ideas effortlessly
Creating content that converts to clients
Scaling your social media following and influence
I’ll be releasing it with my new community on October 1st.
Join 1,250+ on the waitlist by clicking here: [link]
Reply