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The new gold rush...
For the past 3 years, there has been an accelerated revolution happening.
In 2000, global online sales were worth $80 billion.
Global online sales in 2022 were around $5.7 trillion.
The global market is expected to grow to $7.4 trillion in 2023 and $10.4 trillion in 2026.
And because of this…
Fitness trainers have transitioned online.
Brick and mortar stores have transitioned online.
Hell, even hoes have transitioned online to OnlyFans.
If you’re not online, you’re not relevant.
And this is why more people like Alex Hormozi, Gary V, Grant Cardone are popping up online every day.
Alex Hormozi alone spends over $70,000/month on content.
Attention has become the new oil, and this is only becoming more and more relevant as time goes on.
So in this newsletter I’m going to share 5 life-changing benefits you can take advantage of in this new digital renaissance:
1. It’s 100X Easier + Cheaper To Build an Online Business With Social Media
Imagine wanting to open a local business in your city.
You’d need to rent space, buy equipment, get business licenses to operate, buy insurance for your location, and hire local employees.
But building a business with social media?
A domain name, hosting, and getting incorporated are probably your biggest initial costs.
All you really need to build a business with social media is a social media account and a skill set.
And if the last few years have shown us anything, it’s the high-risk of building a local business.
You can get shut down like that and you have 0 control.
Countless businesses went bankrupt and lost everything they had during the shutdown.
2. You Can Live a Life of Freedom
So when you build a business with social media, a beach in Thailand, a cafe in Italy, or a luxury hotel in Dubai can be your office.
For the past 2 years I’ve been bouncing around from places like Costa Rica, Colombia, Panama, the US, Canada, and Dubai running my business while meeting amazing people and having unforgettable experiences.
And unlike a local store with opening and closing hours, the internet never sleeps.
It’s like having a store that’s always open versus one that’s bound by the sun.
And to operate that business, you can replace employees who’d cost you thousands of dollars with software and automations.
Or you can outsource to overseas contractors who would cost fractions of what you’d pay locally.
So you can make passive income while you sleep anywhere in the world.
3. Global Reach
When you build a local business, you’re limited to customers and clients that live in your city.
So unless you want to deal with the headache of scaling multiple locations, your growth is capped.
Social media platforms have billions of users, so when you build a business with it, it’s like having a store in every corner of the world.
You’re not restricted by geography.
So this makes it easier to get clients and make more money faster.
And it only gets easier.
Every person you add to your audience compounds your growth rate.
For example, in my first 3 months of growing on social media I grew to 750 followers.
Today, I create 4 short posts of X and grow my 100 to 500 followers.
That’s 100 to 500 people who are potential buyers.
4. You Make Way More Money
Think about why you’re reading this right now…
You know, like, or trust me to some degree.
Hopefully, all 3.
But the reason you’re here is because of the content I put out.
You’re like “Oh, Dakota can help me solve a pain point or achieve a desired outcome because he’s shown me with his content he knows what he’s talking about.”
Now, imagine some random stranger on the street walks up to you and tries to sell you something.
You’re going to be immediately turned off because you don’t know, like, or trust them.
That’s the power of social media.
You’re taking someone from a stranger and over time, turning them into a buyer.
And unlike traditional marketing, your cost to create content and advertise your business is 0.
And imagine this:
You build an audience of 10,000 people.
You then create a service like social media marketing you charge $3,000/month for.
You only need to convert 4 people from 10,000 people who follow you to make $12,000 a month online.
Do you see how powerful this is?
5. Opportunities
When you grow a following on social media you become an opportunity magnet.
And not just for clients and customers like I talked about, but for opportunities.
By growing a social media audience, I’ve connected with multimillionaires, CEOs of huge companies, and made lifelong friends.
And I’ve done this ever since I had a following of fewer than 100 people.
People are way more receptive to connecting on social media because they can get a feel for who you are from your content and connect on a much deeper level.
And it’s not just opportunities for connections, but different opportunities to make money.
So you can sell a product, sell sponsored posts, and even get paid by the social media platforms with ad revenue to create content.
Social media is the Swiss army knife of making money online.
How Do You Build Your Personal Brand?
Now, you’re probably thinking, “Dakota this is all fine and dandy, but how the hell do I go about doing all this?”
Well fear not, my friend.
Tomorrow, I got a YouTube video going out where I talk about the biggest lessons I’ve learned when it comes to building a successful personal brand and making money online.
These are lessons I’ve learned from spending over $100,000 on mentors.
And you get them for free.
If you don’t want to miss the video, click here.
Your Canadian friend,
Dakota “Digital” Robertson
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