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Netflix n' Chill?
Dakota Robertson
April 07, 2025
If you’re a coach, consultant, or business owner, one of the most valuable stories you can study is the death of Blockbuster.
They didn’t die when they closed their last store.
They didn’t die when they filed for bankruptcy.
It was on a seemingly ordinary day in 2000 when Reed Hastings, Netflix's CEO, flew to Dallas to meet with Blockbuster's executives.
Hastings proposed a partnership:
Netflix would run Blockbuster's online brand, and Blockbuster would promote Netflix in their stores.
The Blockbuster executives literally laughed him out of the room.
They couldn't see that this small DVD-by-mail company represented their future.
"These guys are a joke," one executive said after Hastings left.
Ten years later, Blockbuster filed for bankruptcy.
And Netflix? Now worth over $150 billion.
So wtf happened in those 10 years?
While Blockbuster was collecting late fees and maintaining expensive retail locations…
Netflix was quietly building something revolutionary:
An algorithm that could predict what you wanted to watch before you even knew you wanted it.
They weren't just renting movies.
They were creating a system.
A system that worked 24/7.
A system that scaled infinitely.
A system that improved with every user interaction.
Blockbuster kept thinking the game was about having the most stores, the most DVDs, the most visible brand.
But Netflix changed the game entirely.
They realized that in the digital age, systems beat “hustle” every single time.
This isn't just a business school case study.
It's a warning.
Because right now, the exact same pattern is playing out in the online business space.
Most entrepreneurs are Blockbuster, relying on:
Manual outreach.
Posting content daily.
Hustling for every client.
But what if you could be Netflix instead of Blockbuster?
What if you could build an AI-powered system that attracts high-paying clients like a magnet?
Well, that's exactly what my good friend Jason Fox and I have been obsessed with creating since AI came on to the scene years ago.
And we’ve packaged it all into a plug-n-play system called the “Daily Clients System.”
It's not just another marketing funnel.
It's a complete paradigm shift in how coaches and consultants get clients.
Here's what makes it different:
Instead of you chasing clients, they chase you.
Instead of creating content from scratch every day, AI does 70% of the work.
Instead of cold outreach that feels like a desperate ex reaching out, your system warms up potential clients automatically.
The best part?
None of them are working 60+ hour weeks or feeling burned out from constant hustle.
That's why I'm inviting you to join our FREE 3-day "Daily Clients Challenge" starting April 22nd.
Here’s what you’ll get over the 3 days:
Day 1: The 2025 Offer Structure: How to create compounding offers that integrate AI to outperform your competitors (even those who've been in business for years).
Day 2: The "Joe Rogan Interview" Content Framework: How to generate an endless stream of content ideas that convert strangers into clients (all while spending just 1-4 hours per week on content)
Day 3: Building Your Invisible Funnel: How to create a brand "moat" that protects you from competitors and converts prospects into clients (without feeling like a sleazy car salesman).
This isn't theoretical.
This is the exact system that's helped Jason generate $60M+ in client results (and $3.5M+ in sales for himself).
And how I’ve built an online following of 500,000+ people and scaled the ghostwriting business to $50K/months.
So, why free?
Because we know once you see this system in action, you'll understand why so many coaches and consultants are struggling unnecessarily.
And a percentage of you will want more help implementing it in your business.
But whether you become a client or not, you'll walk away with a complete roadmap for building your own Daily Clients System.
Your Canadian friend,
Dakota “Netflix n’ Chill” Robertson
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