I made $30,000 to $50,000 a month to write tweets in my underwear as a college dropout at the age of 24.

Yes, sounds crazy, but there’s a new, almost secret, industry only a select few know about.

And it’s not just me, but I’ve helped music professors, salesmen, and 9 to 5 office workers quit their jobs to make a full-time living online travelling the world.

So in today’s email, I’m going to reveal what this lucrative industry is, why there’s such high-demand, and give you a simple 10 step roadmap to make $10K a month with it in the 6-12 months.

So, what is this mysterious industry?

Social media ghostwriting.

So if you don’t know what ghostwriting is, it’s when you take over someone’s social media account like Twitter, LinkedIn, or Instagram, pretend to be that person, and write their content with the goal of either:

• Growing their following

• Growing their email list

• Or getting more traffic to their business

Ideally, doing all 3.

And these people will pay ghostwriters anywhere between $2,000 to $10,000+ a month to write a few social media posts a day.

Here are screenshots of monthly payments I’ve gotten from clients:

But it’s not just me.

Other people I’ve coached like Dylan Ladd, Legacy Builder, and Nicolas Bueno have all had similar experiences.

Going from little to no experience, to getting paid to write tweets.

Now, you might wonder, why would someone pay thousands of dollars for a ghostwriter?

Reason 1:

Wealthy people already have money. What they can’t buy is fame. So, people with money will pay thousands of dollars per month to ghostwriters to grow their influence online.

Reason 2:

Money.

For the past 3 years, there has been an accelerated revolution happening.

Global online sales have increased from $1.3 trillion in 2003 to $4.9 trillion in 2022.

This is a compound annual growth rate of 15.3% over 20 years.

And because of this…

Fitness trainers have transitioned online.

Stores have transitioned online.

Hell, even hoes have transitioned online to OnlyFans.

If you’re not online, you’re not relevant.

And this is why more people like Alex Hormozi, Gary V, Grant Cardone are popping up online every day.

Hormozi alone mentioned he spends $70,000+/month on content.

Attention has become the new oil.

By growing a social media following, you’re not just increasing the amount of attention on the stuff you’re selling, but you’re also building trust with that audience.

So if a ghostwriter makes their client $10,000 in a month, are they going to be upset paying $5,000?

Probably not.

Which means all these people need to capture attention online to get customers.

And who are they going to turn to if they don’t know how to get attention or don’t have the time to get attention?

Those who can capture eyeballs and monetize them with words (AKA social media ghostwriters).

How can I become a ghostwriter?

So, how can you get started in social media ghostwriting?

Well, I’m gonna lay out a simple 10 step plan for you so you can be on track to $10,000/month in the next 6 months.

This is a basic overview.

I’ll be going into further detail in future emails.

Step 1) Pick a platform

So first off, you need to learn how to grow your own social media first.

Because a ghostwriter who doesn’t know how to grow a social media following is like a fat personal trainer.

So, pick 1 social media platform you want to create on.

I recommend X (AKA Twitter) because it forces you to write concisely. And once you become skilled at writing on there, you can repurpose your content on Instagram, LinkedIn, and short-form video scripts.

The people on Twitter are also based.

Step 2) Choose your content (carefully)

Figure out the content you want to create social media

You don’t need to only talk about ghostwriting on your account to get ghostwriting clients.

If you can grow a social media following within whatever topic you want to talk about, that’s enough credibility to land clients.

But this is the #1 mistake I see beginners make with social media, so listen up:

Creating fluffy and broad motivational content instead of creating content your interested in that solves peoples problems or helps them reach a desired outcome.

You want to pick a topic that interests you because you’re going to enjoy creating content, making it 10x easier to grow.

And you want to create content that solves their problems or helps them achieve their desires.

Because whether you and I admit it, we’re selfish.

We are 100x more likely to follow and buy from people who serve our self-interests.

For example, you may enjoy Peruvian throat singing, but that might be a topic that’s hard to grow your account with on social media because not many are interested in that.

So, think about the problems people have that you want to solve.

Fitness content helping people lose weight?

Dating content improving people’s relationships?

Business content making people money?

You don’t need to be an expert, just continuously educate yourself and help others a few steps behind you.

Step 3) Create your profile

Your profile photo should be a high-quality head shot of you.

Like these:

You can keep your bio simple, like “Posts on X, Y, and Z.”

Then follow up with anything backing up your competence.

If you have nothing to back up your competence, just take people on the journey with you.

Like “Sharing insights on my journey to $10K a month as a social media ghostwriter.”

Step 4) Post

Post 1-3 times a day. Y

ou need to post at least once a day.

Adopt the mindset that if you don’t post every single day, your head explodes.

Like, legit.

Brain matter everywhere.

The old lady next to you will be traumatized.

At least 1 of your posts should be an actionable piece of content.

Include content that shares your story, personality, and opinions.

The actionable piece of content will deliver value while the personal content will create relatability.

Step 5) Make your list (and check it twice)

Make a list of 100 people who have the audience you want.

Then make it a daily habit to comment 25+ of these accounts.

This will get many of those accounts to follow you and build credibility while getting eyeballs on your content.

When you comment on people’s content do not just say “I agree.” Or leave an emoji.

Use the “yes and” improv framework and expand upon what the person is saying with your own experience and perspective.

Step 6) Create your offer

Once you’re growing consistently by 700+ followers a month, you can go ahead and create your ghostwriting offer.

An offer is what your client gets in exchange for what they pay you.

You want your offer to:

1. Be quantifiable (I’ll help you gain 1000 followers)

2. Have a timeframe (I’ll help you gain 1000 followers per month)

3. Be targeted (I help tech founders gain 1000 followers per month)

4. Have a risk reversal (I help tech founders gain 1000 followers per month or I will work with you for free until you do

But honestly, just read the book $100M Offers by Alex Hormozi and you’ll understand everything you need to know about creating your offer.

You can easily create a website for like $20 in 1 hour using a website builder like Carrd.

7) Create lead generation content

Lead generation content is anything proving your competence and shows you can solve your prospect’s pain points.

So why do we do this?

Imagine you have a cold and you’re at a food market.

And most stalls offer you generic food, like plain pasta or boiled vegetables, without knowing your needs.

But then, you come across a stall with a big sign that reads: “Spicy Soups for Cold Relief!”

You’re immediately drawn to it because it promises to solve your immediate problem.

The stall owner offers a free sample, which you love, and you end up buying a full meal.

That is exactly what social media is like.

The content that’s going to get you sales are the ones that solve your prospect’s pain points.

So what are the pain points of people looking for ghostwriters?

They don’t know how to grow their following and get engagement

• They don’t know how to scale their business with social media

• They don’t know how to optimize their profile for conversions

Create content that solves these problems.

Bonus points if you create content showing you’ve done this for yourself and other people you’ve helped.

Then at the end of the piece of content, prompt people book a call via Calendly.

Step 8) Hop on a call

Once someone expresses an interest in your ghostwriting service, get them to book a call where you can see if they’re a good fit.

On the call, ask them questions about their situation, where they’re looking to go, and if you can help them.

Briefly walk through your process and the benefits, then pitch ‘em on the price.

Step 9) Onboarding

Once you close the sale, send a link to the client to book an onboarding call.

On that call, you’re going to allocate 1-3 hours recording an interview with the client so you can turn it into content.

You’ll ask questions on what they want to talk about, their story, and their experience within their niche.

Anything you can turn into actionable content and stories.

After the call, transcribe it with a software like Otter ai. It’ll be 10x easier to write the content.

Step 10) Deliver

Write the content and then send it to the client for review once done.

Once they approve it all, schedule the content and deliver solid results for your client.

Wrapping things up

Damn, that was a long one today.

But there ya have it. A simplified roadmap to getting your feet wet with ghostwriting.

Learning this skill has truly been life-changing for me, so if you’re wanting to get started, I wish you all the best.

Your Canadian friend,

Dakota “Ghost” Robertson

P.S.

If you want to get to $10,000 a month as fast as possible, you can apply for my 6 month Growth Ghost mentorship where I simplify the whole process with my curriculum, live calls, and community.

You can apply here to see if you’re a good fit.

This is what students have to say: