$0 to $95K/month in 1 year with ghostwriting

My mouth literally dropped open.

My potato brain couldn’t comprehend it…

“I made $50K last month…” he said casually.

My 1st mentor told me this early in my online business journey.

All I could think about was how people went to university for 4-10 years in hopes of landing a $50K A YEAR job.

And my mentor made that it in a damn month.

• No degree.

• No prior biz experience.

• No selling feet pics to strangers.

That moment changed my view of the world forever.

I realized with the right skill, mindset, and leverage…it was possible.

And lo-and-behold, within the next year I hit $30K, $50K, and even $100K+ months.

All while traveling to places like Dubai, Panama, Europe, and the US.

So just like how my mentor broke my limiting beliefs of what was possible, I’m gonna do the same for you in this email.

How I Helped Anthony Go From $0 to $95K/mo In 1 Year

Anthony Carlton is one of the members from my ghostwriting coaching program, Growth Ghost.

Before working together, Anthony:

• He never wrote professionally before.

• He just left his 10-year finance career.

• He didn't even plan on being a ghostwriter.

He just wanted to escape the corporate rat race and live a life of freedom.

A life where he can travel the world with his girlfriend and work on what he wants.

At first, he wanted to coach financial advisors...

But ~90% of the people he talked to just wanted someone to ghostwrite for him.

The demand for ghostwriting was so high that he couldn't ignore the opportunity.

So after seeing how I helped Taylin scale to $40K/month with ghostwriting, he invested in my ghostwriting coaching.

The 3 Challenges I Helped Anthony Overcome

1) Imposter Syndrome

↳ Feeling unqualified to charge premium rates.

2) Time Management

↳ Needed processes to scale (without losing his mind).

3) Getting Clients

↳ Wanted a consistent system for getting ghostwriting clients.

Here's how we fixed each…

1. How To Kill Imposter Syndrome

This is the most common challenge I see ghostwriters face.

(I’ve definitely had my fair share of it).

The reason this happens is simple:

Ghostwriters try to land $3K clients before they’ve gotten results for themselves.

If you have 69 followers and sell an offer promising to get someone 1,000 followers…

OF COURSE YOU’RE GOING TO FEEL LIKE AN IMPOSTER FFS.

It’s like being a fat personal trainer.

But the solution to imposter syndrome is simple…

1. Emulate from those ahead of you.

2. Apply what you learn to get experience.

3. Educate those a few steps behind you about your experience.

So instead of telling people “How to _____.”

Create content that tells people “How I _____.”

2. How To Scale Your Business Without Hating Your Life

Anthony scaled to $20K/month within 4 months of joining Growth Ghost.

But to take on more clients, he needed more time.

So, I gave him my plug n’ play Notion dashboard and AI frameworks.

But I also gave him a simple scaling process to follow:

1. Make a list of all his tasks.

2. Record videos of him doing each task, explaining it step-by-step.

3. Organize the videos in a folder for easy access.

4. Hire writers/virtual assistants to perform the tasks.

5. Give them feedback until they can do it 80% as good as him.

This bought back his time and helped him to take on more ghostwriting clients.

3. How To Get Ghostwriting Clients

Anthony needed a predictable and repeatable system for getting ghostwriting clients.

So we got him to follow the Growth-To-Ghost Flywheel.

All you need to do?

1. Start growing your account to get experience.

2. Offer free or low-priced work for a case study.

3. Use what you learned to grow your account to get them results.

4. Post content showing how you got results for yourself + the client.

5. Tell people how to contact you if they wanna work together.

Today, Anthony runs one of the top ghostwriting businesses in the world.

But more importantly, he has the time, location, and financial freedom to live life on his terms.

I hope this quick case study shows you what’s possible like how my mentor showed me 4 years ago.

Much love and happy Monday y’all.

Your Canadian friend,

Dakota “LET’S SCALE TF UP” Robertson

P.S.

Want to become my next ghostwriting case study?

Click here to apply for my coaching program.

P.P.S.

I did a case study interview with Anthony Carlton.

You can watch it here.

Personal Update

I used to train and compete in jiu jitsu for 8 years when I was a wee young lad.

While in Colombia, I trained again for the first time in about 6-7 years.

Felt damn good to be rolling around with a buncha killers.

11/10 would recommend.

Super Cool Links To Super Cool Stuff

• My free ghostwriting course

• My ghostwriting coaching program